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Monday 5 August 2013

Google Penguin update-A revolution or just another update.



About Google Penguin

Google Penguin was first announced in 24, April, 2012. The main aim of Google Penguin is to pull down the search engine ranking of websites which are using black-hat techniques and also the techniques which are not accepted by Google and provide good ranking to the sites which are working on a writer format as per Google guidelines.

Effect of Google Penguin on the Websites

When there was no such update like google penguin, all SEOs and webmasters were working on a fixed pattern and where following all the wrong techniques such as keyword stuffing, duplicate content, link building, cloaking etc. hence, the search results were also used to get effected. But when Google launched its update Google Penguin 1.1 on May 25, 2012 all those websites which were using black hat techniques got badly affected.

After Penguin 1.1, Google launched the next version named Google Penguin 2.0 on May 22, 2013.  The single aim of this update was to serve a better and more relevant result to the Google user. Google now give no importance to the below mention points:

•Duplicate content or poor quality sites
•Irrelevant sites based on a irrelevant topics.
•Paid links
•Keyword rich WebPages or keyword stuffing.
•Links where the anchor text is overly optimized

Thursday 1 August 2013

Google Panda Rgular Updates – A new ways of Optimizing websites



Google Panda is a search pattern followed by Google and  the effect can be seen in almost all the websites. 

Few techniques of Google panda are-

High Quality content- High Quality content is what considered as SEO Content for any website. The low quality content website automatically ranks down by the Google Panda.
Unique and different content – Unique content is what required now adays . The unique content is highly entertained by Google Panda. Google Panda perfer and need unique content there is no place for duplicate content.
 Maintain the trust- The Site should be trustworthy. It should not contain wrong materials and information. The websites or content should be accurate and all the information should be correct.
Maintain the advertisement ratio- Websites plays a very important role in earning money via advertisements. But these advertisements should be placed in such a way that the information on the website does not get misplaced. The advertisement content on the website must not be too high.
Be regular to check the Google Panda updates since it changes from time to time. These panda updates always tricks the mind of webmasters.